29th January 2015

Top trending hashtags are: #ashgrove, #gcpol, #whatagoose, #tafe, #reachtel

Update as at 2pm today:

Latest all-party details here and two-party/leaders here.
Detailed commentary and quotes about the battle for social media votes here.

Total posts since 6 January: 206,087
Posts in last 24 hours to 2pm: 15,879 (up 2,341 from previous 24 hours)
Most active day so far: 24 January, 18,171 mentions.

LNP-referenced posts: 52.5% of all posts (up 0.1% since yesterday)
ALP-referenced posts: 42.3% of all posts (down 0.1% since yesterday)

Posts referring to Campbell Newman: 78% (down 0.2% since yesterday)
Posts referring to Anastacia Palaszczuk: 22% (up 0.2% since yesterday)

QUT's Social Media Research Group and Hypometer founders are tracking the social media activities around the Queensland election campaign.

Lead data analyst and researcher Katie Prowd said two Queensland Election Social Index Hypometers had been created and provide real-time information.

Ms Prowd said the group's social media analytics activities involve both Twitter and Instagram.

A combination of the key hashtags (#qldpol, #qldvotes etc.) and keywords relating to the major parties and their leaders are being tracked, as well as tweets by and @mentions of all of the Twitter accounts associated with local candidates across all Queensland electorates.

Hypometer is a QUT-based commercial startup which tracks and ranks social media activity around major topics, events and brands with assistance from qutbluebox, the University's innovation and knowledge transfer company. For more information on The Hypometer, please contact Katie Prowd (k2.prowd@qut.edu.au), and sign up for launch updates at http://www.thehypometer.com.

RELATED STORIES
Tweets and hashtags fly in battle for social media votes
Key #qldpol facts from The Hypometer for Wednesday 28 January 2015
Queensland Election Social Index to track social media campaign as it happens
QUT Twitter G20 Leaderboard cracks one million tweets

Media contact:
Rose Trapnell, QUT Media team leader, 07 3138 2361, 0407 585 901, rose.trapnell@qut.edu.au.

Find more QUT news on

Media enquiries

For all media enquiries contact the QUT Media Team

+61 73138 2361

Sign up to the QUT News and Events Wrap

QUT Experts